The Definitive Guide to Recruitment Marketing
Recruiting today's top talent requires a marketing mindset — one that helps TA teams attract, engage, nurture, and convert quality candidates. By incorporating marketing tactics and technology into your recruiting strategy, your team can more effectively reach high-performing talent, convey a relevant, strong employer brand, and provide a first-rate candidate experience. In The Definitive Guide to Recruitment Marketing, you'll learn the latest trends to better connect with job seekers, including how to: Build an engaging, effective recruitment marketing strategy Expand your talent reach across 4 key marketing channels Refine your employer brand to attract and retain best-fit candidates Optimize your strategies with key metrics
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