Next-Gen Personalization, Simplified with Intelligence
The talent landscape has shifted dramatically. Talent marketers face the challenge of managing vast amounts of content — and personalizing it to drive engagement and conversion, while:
Aligning materials with brand guidelines across channels
Achieving brand resonance with diverse audiences
Maintaining time and budget constraints that can impede high-quality, on-brand asset creation
Talent marketing, transformed with intelligence
Experience the efficiency of Generative AI to automate content creation, audience segmentation, personalized journeys, and outreach. Talent Experience Engine facilitates a shift from manual content creation to strategic candidate, employee, and alumni engagement. Leveraging audience intelligence, talent marketers can seamlessly generate on-brand campaigns that attracts, engages, and converts at scale.
By unifying persona and journey data, talent marketers can operate with greater efficiency and meaningfully engage both internal and external ideal candidates based on job interest, experience and aspirations.
Efficiently craft personalized, on-brand campaigns with GenAI
DHL consolidated 200 career sites to 22 sites in 28 languages
Land O’Lakes saved thousands on agency content creation spend
Phenom is brilliant for recruitment marketing – it delights candidates instead of making them feel like they’re just another number.”
Products built for Talent Marketers
Use Phenom X+ to generate personalized content with efficiency, such as landing pages, emails, and SMS.
Related resources
A New Era for HR: Phenom Announces Talent Experience Engine, AI Agents, and Additional Product Innovations For Hiring & Retaining Talent at IAMPHENOM
State of Candidate Experience: 2024 Benchmarks Report
Talent Experience Engine and X+ Agents: Meet the Next-GenAI & HR Tech Innovations
